OBD-II “Pro” support expanded with new

Earn 10% off your next DYNO-MAX support plan

One year of phone and e-mail support is included in the price of a DYNO-MAX 2000 software license. Beyond that period, unlimited no-charge access to our web site’s support section continues. Additionally, free “Maintenance Releases” (but not including 0.1 increment “Minor Upgrades” or 1.0 increment “Major Upgrades”) may periodically be supplied for downloading from the support site.

Beyond that, Priority Phone Support may be purchased in 12-month blocks. This ensures you of continued personalized software assistance, and permits you to e-mail example test runs or questions to our support engineers. Further, any “Minor Upgrades” (excluding 1.0 increment “Major Upgrades”), announced while you are under Priority Phone Support, will be available for free! Plus, any 1.0 increment “Major Upgrade” releases, announced while you are under Priority Phone Support, earn a 25% discount!

You can save an extra 10% off our Priority Support Plan prices by staying current. Just sign up for one or more support years, before your present plan expires, and you’ll receive this 10% discount. Don't miss out by letting your current support lapse.

Making money

First, are you charging enough for your dynamometer services? Unless you installed the system purely for internal company (or personal) research, you’ll need to appropriately invoice for dyno time.

Unlike most repair or machine shop equipment, a dynamometer has “sex appeal” (at least to performance enthusiasts)! This makes it unique, in that it is both a service tool (which you bill for directly) and a marketing tool (where the return comes from increasing traffic). Indeed, knowledgeable customers work hard seeking out shops with hands-on dynamometer experience. Most willingly pay extra for the parts and services they offer. It’s vital to capitalize on these facts for your best dynamometer investment return.

If you have lots of dyno testing hours under your belt, that knowledge spills over to almost every job that passes through the shop. Expertise justifies higher labor rates, not just for dyno time, but for every job that passes through the doors. Have an accountant run financial projections, with rate increases, to see the impact.

Successful shops put together “packages” of parts and/or services, including before and after dyno results. They also standardize invoicing for pre and post service work dynamometer verification. Customers willingly pay for the extra service and printed reports.

The potential marketing value of your dynamometer must not be underutilized. It can easily exceed its direct revenue return. Be sure that existing and potential customers know your shop owns and uses a dynamometer. The dyno should be mentioned in all print and radio ads, as well as on your roadside sign. Where practical, install a window between the showroom and test cell. Make sure the sales counter has a log of dynamometer test results (for customers to browse). This all leads to discussions with customers, where you get to demonstrate your expertise, and make more sales!

Lastly, if your unit is mobile, run open house “dyno shoot-outs” in the parking lot or at local racing events. Determine the “per-pull” price by considering both direct revenue and advertising value.

2003 Dealer Expo Wrap-up

This was our fourth year attending the Powersports Dealer Expo, held February 15-17 at the Indiana Convention Center & RCA Dome. The show is the largest aftermarket power sports trade event in the world. This year 16,474 professionals and 923 exhibitors from the industry filled the aisles. Even though a mid winter storm dumped six inches of snow on Indianapolis, attendance was up from last season.

At the Land & Sea booth, we announced our newest DYNOmite Motorcycle/ATV Chassis Dynamometer. It got an enthusiastic response from the dealers in attendance. In particular, everyone likes the dyno’s versatility -that it allows both Motorcycles and ATV’s to be tested on a single unit. Experienced dyno operators commented on how its low profile deck provides for a more secure feeling when testing big and heavy bikes.

Customer Spotlight

Nelson Tool Corporation

Mike Nelson, is the owner of Nelson Tool Corporation, located in Sunbury, Ohio. The company is an industry leader in the steel tube manufacturers group, selling to businesses all over the world. Nelson Tool even came up with a specialized device that removes the internal seam of steel tubing -resulting in a product that can be used in place of more expensive DOM type tube. This unique tubing is used in applications that range from simple furnace parts to major structural components.

Although they develop and manufacture many different tube related products, Nelson’s fuel rails and custom filters brought them to Land & Sea. Mike felt that the addition of a DYNOmite Pro 1600 engine dynamometer was necessary for testing these performance automotive and marine products.

Interestingly, the dyno is in addition to Mike’s other exciting test platform, a 33’ Eliminator boat. The hull is equipped with twin 572 cubic inch motors -producing 1,100 Hp @ 5,900 RPM. He also uses his DYNOmite engine dynamometer to tune these blown big blocks for various Poker Run “marketing” events that the boat runs at -all over the country.

Because of the travel to different lakes, the engines must be re-tuned for the significant elevation changes. With their special dynamometer room, Mike can drop the cell’s pressure, to tune the engines for any specific lake’s elevation.

Utilizing the data obtained from those dyno runs enables Nelson to arrive with the boat correctly jetted and timed, prior to each Poker Run. Mike says that this has given them an important competitive advantage over the other rigs.

Contact Us

Land & Sea, Inc. PO Box 96North Salem, NH 03073(603) 329-5645

University of Idaho repeats!

Continuing their winning ways, The University of Idaho took top honors at the 2003 SAE Clean Snowmobile Challenge. They got first place overall, and left with five other awards, in the eleven event challenge. Finishing second was Michigan Technological University, while rounding out the top three was another school from Michigan, Kettering University.

This year’s events took place at the Keweenaw Research Center on Michigan Tech's campus. Despite 30-degree rainy weather all week, the SAE teams were able to complete each outdoor test as scheduled.

Idaho’s re-engineered sled swept the three major categories of the Challenge: Emissions, Noise, and Fuel Economy. They also captured the Best Performance category (which was sponsored by Land & Sea).

Idaho’s Arctic Cat sled (pictured above) featured a BMW K75RT four-stroke motorcycle engine, the same model that has spelled wins for Idaho over the past two years. Repeated success came from the hard work of the engineering students. They worked year round to build a new hood (to cut down on noise), a more powerful engine, an improved cooling system, and a redesigned electrical system. To test their re-engineered sled, they use both a DYNOmite track and snowmobile engine dynamometer. Their DYNOmite and DYNO-MAX 2000 combination provides the students with the repeatable results engineers demand when developing engines.

Along with having our technical reps on hand for the event, Land & Sea supplied two snowmobile dynamometers to test (in the chassis) performance and five level emissions. This allowed the judges to quickly and easily acquire accurate Hp and emissions data. We applaud those volunteer industry judges and all of the SAE teams who competed in this year’s event!